When Tesla unveiled the Cybertruck in 2019, it stunned the automotive world.
The radical design, bold promises, and Elon Musk’s showmanship created instant headlines.
At the time, there were almost no serious electric trucks on the market — and Tesla looked poised to dominate.
Fast forward to 2025: the landscape has changed dramatically.
Tesla is now facing multiple headwinds — from production delays and quality control issues to a flood of new, highly capable competitors.
The Cybertruck is no longer the only electric truck option.
And with bad press stacking up around Tesla, buyers are increasingly looking elsewhere.
Here’s why Tesla’s Cybertruck is facing a much tougher road ahead — and who the strongest challengers are:
Tesla’s Cybertruck Problems: More Than Just Delays
Repeated Production Delays
Originally scheduled for launch in 2021, the Cybertruck faced delay after delay.
Even now, in 2025, production is limited, and many reservation holders are still waiting.
Tesla cited supply chain shortages, factory challenges, and redesigns.
But delays allowed Ford, Rivian, and GM to catch up — and in some cases, pass Tesla.
Quality Control Issues
Early production Cybertrucks have been plagued by the same quality concerns that have long haunted Tesla:
- Uneven panel gaps
- Inconsistent fit and finish
- Software glitches
- Faulty electronic systems
Independent reviewers and early owners have flagged problems ranging from sticky doors to rattling panels — a major concern for a truck marketed as “indestructible.”
Overpromised, Underdelivered Specs
The original Cybertruck promises included:
- A $39,900 base price
- Up to 500 miles (ca. 805 km) of range
- Bulletproof stainless steel armour
- Fully autonomous driving capability
The real-world production version delivers far less:
- Much higher starting prices
- Range estimates below 350 miles (ca. 563 km) for many models
- Numerous features still “coming soon” or missing
Tesla enthusiasts may still accept this, but mainstream truck buyers are less forgiving.
Pricing Reality
The affordable, revolutionary electric truck Elon Musk promised simply does not exist.
By the time options are added, most Cybertrucks approach or exceed six figures.
Meanwhile, competing electric trucks from Ford, Chevy, and Rivian offer strong performance at more accessible prices.
Tesla’s Growing Trust Problem
Tesla’s brand — once synonymous with innovation — has taken hits recently:
- High-profile recalls
- Federal safety investigations
- Negative headlines around layoffs, supply chain issues, and public comments from Elon Musk
- Lawsuits over Full Self-Driving promises and delivery delays
These issues affect buyer confidence, particularly among first-time EV shoppers who might otherwise have considered Tesla.
The Cybertruck’s New Rivals
While Tesla struggled, other companies launched electric trucks that are now mature products with real track records.
Here’s a look at the Cybertruck’s biggest threats.
Ford F-150 Lightning
Ford didn’t just electrify a truck — it electrified the truck.
- Up to 320 miles (ca. 515 km) of range
- 10,000-pound towing capacity
- Traditional styling that appeals to mainstream buyers
- • A backup generator capable of powering a house
- • The starting price is around $55,000 before incentives.
Most importantly, Ford’s vast dealer network can service and support the Lightning nationwide — something Tesla still cannot match.
Rivian R1T
Rivian’s R1T beat Tesla to market with real adventure capability.
- Quad-motor setup with independent torque control
- 0–60 mph in 3 seconds
- Over 400 miles (ca. 644 km) of range (depending on battery size)
- Genuine off-road ability and luxury interior finishes
Rivian’s careful, deliberate rollout and strong customer satisfaction have built serious brand loyalty.
Chevrolet Silverado EV
GM’s Silverado EV goes after the mass market — andit does it well.
- Estimated 450-mile range
- Standard 10.2 kW power export capabilities
- 10,000 pounds (4.54 t) of towing capacity
- Four-wheel steering and midgate flexibility for longer cargo
Unlike Tesla, Chevrolet already has a national network ready to service electric trucks.
And the Silverado’s range numbers easily beat Tesla’s mid-tier Cybertruck models.
GMC Sierra EV and Ram 1500 REV
Both GMC and Ram are entering with upscale, highly capable electric trucks.
- The GMC Sierra EV Denali offers luxury levels of comfort, giant torque, and hands-free driving with Ultra Cruise.
- The Ram 1500 REV promises massive battery packs and real-world towing performance that speaks to serious truck owners.
These brands know how to sell trucks — and they’re applying that knowledge to EVs aggressively.
Other Future Rivals
Tesla’s problems aren’t just with established automakers. New startups and tech giants are also eyeing the electric truck space.
- Canoo: Compact, flexible, work-focused EVs.
- Lordstown Endurance: Aimed at fleet buyers, though struggling financially.
- Amazon and Rivian Partnership: Delivering electric trucks to commercial fleets.
While many startups will fail, others may succeed — and all of them put additional pressure on Tesla.
What Tesla Must Do to Stay Competitive
To regain momentum, Tesla needs to address several critical areas:
- Fix Quality Control: Cybertruck buyers expect reliability and toughness — not cosmetic or mechanical issues.
- Speed Up Production: Deliver trucks faster and in meaningful volume.
- Clarify Pricing: Rebuild trust by being transparent about real costs and timelines.
- Expand Service Support: Tesla’s limited service centres remain a major problem, especially in rural areas where trucks dominate.
- Stabilize Public Image: High-profile controversies and inconsistent messaging continue to hurt Tesla’s brand with mainstream consumers.
Without serious changes, the Cybertruck risks becoming a niche product instead of a mass-market success.
Final Thoughts: A Market Tesla No Longer Owns
The Cybertruck is bold, distinctive, and still generates excitement.
But the market it once stood alone in has grown up—fast.
Ford, GM, Rivian, and others have proven that building an electric truck is not just about making headlines — it’s about delivering real-world utility, reliability, and service.
Tesla now faces competition that is smarter, stronger, and better positioned than ever.
The Cybertruck can still succeed, but not on hype alone.
It must prove itself — every day, on the road, against rivals who are no longer looking up to Tesla but looking straight across at it.
